Smart Cake Birthday Cake 12pk



  • High Protein
  • Low Sugar
  • Indulgent snack
Out of stock

Next Day Delivery: Order within

Accepted Payment MethodsAccepted Payment Methods
Key Benefits
Macro-friendly cake
High protein, low sugar
Indulgent snack
Key Benefits
Macro-friendly cake
High protein, low sugar
Indulgent snack
Product Overview

What is Smart Cake™?

Smart Cake™ is a delicious chocolate covered high protein, low sugar snack with a sweet gooey centre.

Smart Cake™ really does replicate a luxurious dessert with its soft moist sponge and sweet gooey centre wrapped in a layer of velvety chocolate. Perfect for those wanting to satisfy their sweet tooth whilst keeping macros intact. With 15g of quality protein and only 1.2g of sugar per serving, PhD Smart Cake oozes macro-friendly indulgence.

Online exclusive flavours: Carrot Cake and Salted Caramel!

The Benefits of Smart Cake™

In addition to its irresistible taste and texture, Smart Cake™ is highly convenient, perfectly sized to fit inside your coat pocket, gym bag, handbag or in your kitchen cupboard, for a high protein low sugar snack that can be enjoyed anywhere at any time.

Who is Smart Cake™ for?

Smart Cake™ is perfect for any time of the day, whether it's a pre or post workout snack or to accompany a hot drink for a sweet afternoon pick me up.

Suggested Use
Directions For Use

Anytime snack as part of balanced diet – 60g bar equals 1 serving

Warning: excessive consumption may produce laxative effects.

Nutritional Information
Suitable For
GMO Free
Palm Oil Free
Nutrition Stats
Typical Values Per 100g Per 60g cake
Energy 1569kJ / 375kcal 941kJ / 225kcal
Fat 16.0g 10.0g
Of which saturates 8.0g 5.0g
Carbohydrate 40.0g 24.0g
Of which sugars 2.0g 1.2g
Fibre 7.0g 4.0g
Protein 25.0g 15.0g
Salt 0.70g 0.42g

NOT suitable for vegetarians.


Milk Protein, Raspberry Flavour Caramel (15%) [Sweetener (Maltitol), Gum Acacia, Coconut Oil, Milk Powder, Olive Oil, Flavouring, Natural Colouring (Black Carrot), Citric Acid, Salt], Vegetable Glycerine, Sweetener (Maltitol), White Chocolate Flavour Coating (10%) [Sweeteners (Isomalt, Sucralose), Sustainable Palm Oil, Whey Powder (Milk), Fortified Wheat Flour, Emulsifier (Soy Lecithin), Natural Flavouring], Olive Oil, Oat Flour, Pea Protein, Whole Egg, Gum Acacia, Inulin, Coconut Oil, Maltitol Confetti (2%) [Sweetener (Maltitol), Potato Starch, Rice Flour, Sustainable Palm Oil, Colourants (Curcumin, Beetroot, Carotene, Anthocyanins, Brill ian Blue FCF)], Raising Agent (Cream of Tartar, Sodium Bicarbonate), Flavouring

ALLERGY INFORMATION: For allergens, including cereals containing gluten, see ingredients in bold. May also contain nuts and peanuts.

17 Reviews

Good to use instead of a desert!

Valentin Macelaru


Birthday cake flavour cake bars 😍 yum, good size and good texture and taste, i love the carrot cake flavour the best, i hope you aren't discontinuing them!! I'm gutted about the smart jacks not being available!!



Thank you for your high quality product with best price across uk

Ehsan Karimi


I love these, a bit dry but that’s how I prefer them.. easy pre workout snack or treat when you want cake without the sugar!

Becky Lockwood


Not a great taste



Not the strongest bday cake bar but still yummy nonetheless!

H ahmed


Great for topping up your protein when you want something sweet



Taste amazing, although would like a bit more protein. I use these more as a treat 😃

Chris Podmore


Found them to be too sweet for my taste

Janet newell ORDER ID


A tasty little treat with coffee. Better than biscuits. I usually cut it up to last 3 or 4 times.

Margaret Atkins


Yummy cakes



Excellent tasting bars thoroughly recommend



Great texture, great taste, great substitute for cake! Personally if I had to choose I would go for smart bars over these, but that’s no reflection on how good the smart cake is still!!



Great taste, and a change from a bar or a jack



Vert tasty and filling perfect before or after a workout

Neil Diamond


Nice taste and texture. As with all the range, quite sweet but you’d expect that from anything with “cake” in the name.

Mr Allsopp


Was excited to try this new product as an alternative to my regular protein bars, did not disappoint